Wednesday

Be Organized – Connectives

Connectives help to connect and/or highlight parts of a speech. 
Here are the four I’ll cover:
Transitions
Internal Previews
Internal Summaries
Signposts

A true connector is a transition and this can help the speech to flow from one section to the next and from one point to another.  Delivering a transition can prepare the audience member to listen to your main point because you will pick up their attention when you deliver one.

Transitions help to connect the Introduction to the Body and the Body to the Conclusion.  It will also connect one Main Point to another Main Point.

After you have delivered your preview statement to the audience you could say, ‘Let’s start this presentation,’ or ‘Let’s get into the first main point.’
After covering the last piece of support material in the body of the presentation you could say (and probably will) ‘In summary,’ or ‘Let us conclude this presentation,’ in order to move into the conclusion.

Moving from one main point to another you have several different options when doing a transition.  Here are four options and what I call them: 1) The Accountant Transition; 2) The Barbershop Transition; 3) The Sales Person Transition;

The Account loves to count by numbers so here is an example:
First, let’s talk about Picasso’s paintings.  The second thing will cover is his sculpting work. The third thing that makes him a versatile artist is his printmaking.   These are not main points.  This is a way to introduce the main point to catch the attention of the listener.  Now, make sure you deliver your main point after you deliver your transition.  Students and professionals in the work place make the mistake of delivering transitions instead of main points and then the main point and its material will lose its effectiveness because you are talking in bullet form or fragments.  Talking in bullets or fragment will make you sound like Charley Sheen on crack and you don’t want to sound like Charley Sheen on crack.

With the Barbershop Transition you are just like a Barber that knows his customers.  Bob you are next, Tim you’re next.  So moving from main point one to main point two you say, ‘Next we will talk about Picasso’s sculpting work.’ ‘Next, let’s cover his printmaking.’

The Sales Person Transition closes out one main point and then moves on to the next.  Just like a sales person trying to close the deal.  Now that we know you want the Brilliant Blue for your car color let’s talk about the special options available to you.  So, let’s see it in action for a speech.
Moving from main point 1 to main point 2 you may say, “Now that we have seen Picasso’s paintings; let’s look at his sculpting work.”  Moving from main point 2 and going into main point 3 you may say, “Picasso’s sculpting work is interesting but, let’s move on to his printmaking.”
More than likely you will use a combination of these in your speech.  Transitions are helpful but, not essential.  Like I already said, they will prepare the audience member to listen to your delivery of your main point.  Not, delivering one will not hurt a speech.  Most transitions now a days happen in the non-verbal delivery of the speech.  The power point slide moves; there should be the pause in your voice moving from one main point to the next; physical movement by the speaker to the screen when the next main point slide appears should happen. The biggest mistake is not delivering your main point.  I know some that some textbooks say that transitions are vital.  That if you don’t have a transition your speech will be choppy.  And, so the student becomes excellent at delivering a transition but, never learns to deliver a main point in a full verbal sentence.  Learn to deliver your main points in a full verbal sentence is the most important thing.  Then you can learn how to add a transition. 


Internal Preview

The next type of connector is the Internal Preview.  The internal preview is a highlighter.  It highlights your support material to be covered under your main point.  So, you deliver a full verbal sentence for your main point and then you preview your support material.

For example:

Main Point: Maintaining the fluids in your car will help you to get maximum mileage.
Internal Preview: We will be covering the different types of oil, your anti-freeze and brake fluid. 

This is for bigger presentations (in time). 

Internal Summary

The internal summary is a highlighter as well.  It highlights your support material that has been covered.

For example:

Internal Summary: We just covered the different types of oil, your anti-freeze and your brake fluid that you need to maintain your car.

Once again this is for your bigger presentations.  As a personal rule I might add either an internal preview or summary to a less than one hour presentation.  I prefer to use an internal summary in the middle of the presentation.  By doing so you will pick up the audience’s attention because you’ll say, ‘in summary’ and they will think you are ready to conclude the presentation.  Sneaky but effective. 

If the presentation is three hours or longer you can do both to a main point.  Let’s say one main point and its support material take one hour to cover … then, doing an internal preview and summary can help your audience to remember the information.  You never deliver an internal summary for your last main points.  Why?  Because you are going to do the overall summary for the presentation and doing both sounds very awkward. 

Signposts

Signposts help us to highlight each main point by ‘hanging’ out a signpost.  Signpost use the same word pattern to start each main point. 

Signposts only help to dress up an informative speech.  If you did not use one it probably will not make a difference in the presentation.  But, in a persuasive speech you may need to use a signpost.  If immediacy or a specific date is important then you will want to use one.

Example:

Main point one may start with - “Sign the petition …
Main point two then starts with - “Sign the petition to help us …
Main point three – “By signing the petition you …

Once again make sure you deliver the main point.  The full sentence to the main point follows the signpost.  The audience’s brains are perceptive enough to pick up the word pattern to the second and third main points, once you used it on the first main point, and their brain knows to listen to the material that follows.

In the example above with the petition.  They hear you say, ‘sign the petition’ throughout the body and you make your Call to Action in your conclusion, ‘sign the petition’ there is no doubt what you want them to do.   I watched a presentation in the work place where the person wanted us to sign a petition but, they never asked us to sign the petition and the majority of the people left without signing the petition. 

Let’s say your message is: ‘Donate blood on June 15th.’  This is the one and only thing you want them to do and remember.  Make June 15th your signpost to start each main point.  For Example:
Main Point 1: On June 15th you can help us …
Main Point 2: On June 15th you will …
And so on

You state your message in the preview statement, then you have June 15th as your signpost for your three main points, and you deliver your call to action with your message ‘Donate blood on June 15th.’  I will guarantee they will remember when the blood drive is going to be held. 

So, we just covered four types of connectives:
Transitions
Internal Previews
Internal Summaries
Signposts


So think about using connectives in your speech to help dress them up and make your speech a little more effective. 

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